What Is Genre?

Genre is a key element whether in music or media industry, as every individuals has varied taste in music, genre is the key element for the audience to targeted the products they prefers. In my music video, I will have to choose a song from a particular genre and produce a music video, Digipak and album advert alongside with genre conventions and audience perspectives. And I'm also willing to challenge some of the conventions in order to be creative.

A musical genre usually means a category that identifies a specific type of music with similar conventions, traditions and ideas. And also a musical genre is not a stable definition, which means genre could change and is evolving during the years, and also a lot of subgenres has been created as well.
A subgenre basically means more specific identities and definitions in a same musical genre, usually can be identified by more specific genre conventions.

Below is a mind map that I have created that showcased some mainstream genres and subgenres that usually attracted the audience, and I will choose the musical genre that I want to produce a music video with based on this mind map.


Because there are such a huge amount of genres and subgenres that is basically impossible to listed them all, I have just created a brief genre mind map which shows the most popular seven genres. Ideally I will pick a song from "Contemporary Folk" or "Soft Rock", this range fits my own personal taste therefore it will be easier for me to contribute more creativity into this project.