I have created a sketch draft for advert production with an A4 paper, the overall design of this advert is basically evolved from my initial ideas about photoshoot and also my sketch draft of Digipak. It basically follows the genre conventions of folk music, and also extends the Digipak, as I have mentioned before, the image that I will be using on advert will be from one of Digipak's images.
The whole idea of this advert basically evolves from the research that I did before about folk music advertisements, as I summarised, a huge amount of folk music advertisements are actually consists of sketches or drawings, therefore I decided to give my advert a sketch looking outer appearance.
As a following of my "Brand Identity" and "Star Image" of my artist "Invisible Prince", as I have mentioned in my initial ideas I decided to make my artist looks transparent in this advert with a few camera techniques. Conventionally, he will performing with a guitar and wears a hat and a scarf in this advert in order to create the stereotypical folk musician image.
Also this advert will contains a few information about the album such as the hit single "Bright Eyes", the album name <Blue>, the releasing date and also the name of the artist, also the record label logo will be contained as well.
Overall the design and the visual style of this advert will be basically follow the conventions of typical folk musical adverts, and also as a continuation of my previous thoughts and plans as well.